Oswaldo Graziani

Dir. of Marketing & Creative, FLUENT

Oswaldo has built a successful career in television, digital media, branding, and advertising. Working with Sony Pictures, HBO, and YouTube to name a few, his work has been praised by The New York Times, The Washington Post, and CNN. He’s also been honored with multiple awards in Latin America, Europe, and the United States. These have ranged from celebrations of content creation and digital success in advertising to ongoing contribution to human rights cause, including the Václav Havel Prize for Creative Dissent in 2017, an award given by the Human Rights Foundation in Oslo, Norway for his contributions to promoting democracy and free speech in his native country of Venezuela. Always looking for new challenges, in 2018, Oswaldo saw a fantastic opportunity in the cannabis industry. Now he leads the new wave of cannabis branding and marketing.

    2:00 - 3:00

    Day 1 Raphael Room (Sat)

    Biggest Challenges for the Cannabis Industry in 2022

    Despite rapid growth, the pandemic created major upheaval in the cannabis industry in 2021, and the industry faces major challenges in 2022.